#bravehood
Motion that harmonizes
Motion Design System
Project Overview
Szenario Design developed the visual identity for #bravehood, a charity campaign supporting children in Ukraine through merchandise featuring donated lyrics from global musicians. I was brought in to create a motion system that extended the brand across digital platforms, amplifying its message of individuality and collective support through movement.
Making solidarity move
Szenario Design developed the visual identity for #bravehood, a charity campaign supporting children in Ukraine through merchandise featuring donated lyrics from global musicians. I was brought in to create a motion system that extended the brand across digital platforms, amplifying its message of individuality and collective support through movement.
Overview of #bravehood branded merch, designed by Szenario Design
Suite of Animations
Each heart icon was animated with a unique motion shaped by its form—round, sharp, simple, or abstract—celebrating expressive individuality.
Celebrating individuality
Each heart icon was animated with a unique motion shaped by its form—round, sharp, simple, or abstract—celebrating expressive individuality.
Motion Behavior #1
To reflect a sense of unity, I created a cascading sequence where one heart begins moving and the others gradually follow, evoking the spark of collective action.
Collective movement
To reflect a sense of unity, I created a cascading sequence where one heart begins moving and the others gradually follow, evoking the spark of collective action.
Motion Behavior #2
A looping color-swap rhythm added subtle motion and reinforced the campaign’s musical roots.
Dancing colors
A looping color-swap rhythm added subtle motion and reinforced the campaign’s musical roots.
Additional Deliverables