#bravehood — Motion that humanizes




Szenario Design developed the visual identity for #bravehood, a charity campaign supporting children in Ukraine through merchandise featuring donated lyrics from global musicians. I was brought in to create a motion system that extended the brand across digital platforms, amplifying its message of individuality and collective support through movement.

My role:
Motion Designer

Collaborators:
Erich Bendl, Szenario Design

What I did:
Motion design






Celebrating Individuality

Each heart icon was animated with a unique motion shaped by its form—round, sharp, simple, or abstract—celebrating expressive individuality. 







Collective Movement

To reflect a sense of unity, I created a cascading sequence where one heart begins moving and the others gradually follow, evoking the spark of collective action.







Dancing Colors

A looping color-swap rhythm added subtle motion and reinforced the campaign’s musical roots.





Process

I explored motion behaviors rooted in rhythm and form, creating animations that felt natural and alive across the icon system.